Articles about airport: December 2, 2008
Does the “Dude, Get Your Own” PSP campaign work?
Sure, the PSP price reduction to $169.99 is good news, but the commercial may actually work against Sony.
Why would a marketing company go ahead with a commercial that implies people around you will become truly annoying if you own its product? Sony certainly wants to promote the amazing gaming and movie watching aspects of the system, which are implied by Mr. Annoyance’s exuberant sideline enjoyment of the PSP, as well as the price drop, which gets a quick mention at the end.
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