Gamertell

The next time somebody says “videogames are useless” to you, throw this article in their face. According to Ben Fritz at The Cut Scene, Warner Bros. Interactive Entertainment is putting out a free-to-play multiplayer game with an AIDS prevention theme in Kenya. The game will reportedly feature missions that will facilitate behavior change, a variety of multiplayer features, and music from popular Kenyan hip-hop artists. The title is set to launch in youth centers in Nairobi.

Called Pamoja Mtaani (Together in the Hood), it’s part of “the Partnership for an HIV-Free Generation, a public-private partnership that’s part of the President’s Emergency Plan for AIDS Relief”, according to the post. It’s a fantastic example of using gameplay (and a popular media) in order to actually educate and promote healthy behavior. Seriously, news like this actually makes me a little happier to be involved in this industry.

Read [The Cut Scene]