Gamertell

Namco Bandai discussed the marketing plan for Soul Calibur IV at E3, as well as mentioning that the Xbox 360 and PS3 game has gone gold. The latest title, which will feature three Star Wars characters (Yoda, Darth Vader and Darth Vader’s secret apprentice) and special characters from Japanese manga artists, will be released July 29, 2008 in normal ($59.99) and premium ($79.99) editions.

The first portion of the Soul Calibur IV marketing plan is a huge ad campaign. There will be 15 and 30 second commercials on cable stations in the US and Canada during July and August, 2008. There will also be ads online and in magazines, and supposedly retail partnerships.

E3 2008 Soul Calibur IV trailer:

To also prepare people, Namco Bandai has unleashed the original Soul Calibur game that appeared on the Dreamcast in 1999 on Xbox Live. The Xbox Live version of the classic title features local multiplaer and online leaderboards. It costs 800 Microsoft Points / $10.

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