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It seems Microsoft is learning from its mistakes, rescinding its claim to not make a Blu-ray drive and preparing to cash in on the Blu-ray craze. GamesIndustryBiz is reporting that Microsoft has contracted Toshiba-Samsung Storage Technology Corp to manufacture the device with a rumored price between $100 and $150.
Since Microsoft discontinued the HD-DVD player, rumors have been swirling for the longest about the possibility of integrating Blu-ray technology with the Xbox 360. If the Xbox 360 actually does create a Blu-ray player that could possibly be bundled with the cheaper Microsoft console, the company could have a huge win this holiday season.
When consumers go to the store to decide between the cheaper Xbox 360 and the pricey PS3, they may have a tougher choice choosing a system with Blu-ray being an option for both console. However, this is merely speculation as no date has been given for release and it’s already October 2008. The turnaround on something like a new Blue-ray device takes time.
Read [GamesIndustry.Biz] Also Read [X-Bit Labs]
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