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The Wii shortage continues, but still the gamers don’t seem to be frustrated enough to boycott the console. They are currently buying every single Wii that they can get a hold of, and this Wii-lust probably contributed heavily in online retailer Amazon’s holiday windfall. Amazon has recognized the 2007 holiday season as the most profitable in its history. It acknowledged the Wii’s role in making this holiday season its best in terms of sales.
Amazon noted that it sold 17 Wiis per second when they were in stock. The significance of this figure is best realized when one calculates the number of Wiis sold in a single day using this rate (presuming that they were available). The number comes out to be roughly 1.4 million Wii sold everyday (it is obviously hypothetical). This also drives home the point that Nintendo might have lost out due to their shortage over the holidays by missing out on an even greater sales opportunity. As for game titles, the best-selling titles at Amazon, during the holiday season, were Super Mario Galaxy and Call of Duty 4: Modern Warfare.
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